Sustainably Concentrated
While a large number of coffee drinkers rely on single-use coffee pods, they're terrible for the environment. Jot takes ownership of the problem by recycling the waste of their competitors in a beautiful way.
*Awarded best concept of the quarter at Chicago Portfolio School*
By assembling discarded coffee pods, Jot creates artwork out of the trash and then displays these works publicly to show the effects these single-use plastics have on the environment.
After being ads, these works will go on a national museum tour both for consumers to get a closer look as well as to gain more public attention.
COPYWRITING: